JORDAN LESCHINSKY
Creative Strategist | Strategic Creative
A Specialist, Generally
A lover of numbers and words, data and visuals, teaching and learning — and a host of other contradicting combinations — I've found my ability to approach marketing and communications from multiple angles benefits both client and customer.
Strategy & Planning
Pitching & Presenting
Coaching & Mentoring
User Design & Experience
Auditing & Analysis
Writing & Editing
Portfolio
A sample of work I've done for clients in various industries and locations around the globe.
JPMorgan Chase | USA
Home Lending SEO Content
A mortgage content hub created to drive organic search ranking and improve product education and awareness.
BMW | South Africa
Programmatic Email Campaign
A content-led, programmatic email campaign that drove increased test drives, resulting in a 30X ROI.
Google | USA
Content Governance & Comms
Strategic consulting and planning for the governance, development, and creation of internal communications.
Loblaw | Canada
Foodie Content Hub
Launched Insiders Project, an exclusive, video-led food and recipe website for PC members and customers.
Glass Act | South Africa
Wine Education Video Series
A two-season web video series resulting in 40% incremental sales growth of featured wines.
Waze | USA
Community Blog & Newsletter
Establishing thought leadership in mobility with a community-focused blog and newsletter.
MINI | South Africa
Creative Club Website & Email
Award-winning content hub and newsletter aimed at increasing test-drive bookings.
Pick n Pay | South Africa
Social Content & Videos
Conceptualized and produced food and drink video content for Pick n Pay's social channels.
People I've Worked With
